News & Events
Check out 'Business Calling', BSB's latest film
You are going to sing it!
Since 2013, Burgundy School of Business has produced original and daring films to accompany its competitive entrance exam season. After the respective successes of Golden Quest (2013, 143,000 views), Archiduck (2014, 123,000 views), and Hakademy (2015, 185,000 views), Business Calling is now available for your viewing pleasure.
In a little over 2 minutes, the film presents young people who, coached by professors and then led by an orchestra conductor, perform an inspiring piece of music with a catchy melody. Business Calling is true to BSB's motto, "Embrace Your Destiny" (Les Grands Destins Se Méritent), and shows its values of ambition, team spirit and success.
Business Calling was produced by the talented Dijon based agency, CHapet Hill, which also produced the other three films in the saga. An exceptional number of BSB students enthusiastically participated in this year's film, which was shown to an eagerly awaiting crowd of more than 300 students, professors, alumni and personnel on 21st April.